WEWE Global: Understanding the Scam’s Ecosystem
WEWE Global presents itself as a sophisticated crypto ecosystem, but an in-depth investigation uncovers a trail of false endorsements to mask a Ponzi-style operation.
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Introduction
It is our firm position that any entity or individual directly involved with WEWE Global should be named and held accountable for promoting a malicious Ponzi scheme. Likewise, any person or organisation indirectly connected to the platform deserves careful scrutiny. Future prosecution of those positioned at the top of this pyramid will rely heavily on understanding the broader ecosystem that supports and enables WEWE Global’s operations.
One of the most persistent claims made in WEWE Global sales presentations is a supposed connection to the Royal Family of Dubai. This is presented as a way to build credibility and lure in unsuspecting investors. However, as investigative reviewer Danny Dehek recently demonstrated, examining this claim does more than debunk a marketing tactic—it reveals a network of associated companies and individuals, with one central figure, Alessio Vinassa, playing a significant role in sustaining the scam.
The Claim: A Royal Seal of Approval?
When LyoPay announced the Zenit project, its promotional material prominently highlighted supposed links to the Government and Royal Family of Dubai, including the Crown Prince and the UAE’s President and Vice President. These names were presented as if they were investors or patrons of the token.
Given the outlandish nature of the claim, we reached out to The Private Office (TPO) of His Highness Sheikh Hamdan Bin Ahmad Al Maktoum, asking two straightforward questions:
- What investments, if any, has TPO made with Protocol33 or related entities?
- Does TPO regularly review these investments?
After a month, we received no response. While silence is not confirmation, it supports our working assumption that the claim is fabricated. Nonetheless, this warrants a closer examination of the source of the association.
Protocol33: The Claimed Link to Dubai’s Royal Office
Protocol33 is presented as a cryptocurrency incubator supporting various projects, including Zenit and LyoPay. The alleged royal connection stems from a bold statement on the Protocol33 website, which claims the organisation was “incorporated in partnership with the Private Office of His Highness Sheikh Hamdan Bin Ahmad Al Maktoum.”
Investigating the companies beneath Protocol33 reveals a web of loosely connected entities, many of which lack credibility, progress, or functioning products. The claim of royal backing appears to be nothing more than a thinly veiled attempt to elevate the legitimacy of these ventures.
The Ecosystem Under the Protocol33 Umbrella
Unigate
Unigate positions itself as a decentralized payment gateway and invoicing solution. Despite ambitious language, the project has seen almost no progress since its inception. Its whitepaper mentions a token, UNI, which cannot be found on CoinMarketCap or the Binance token registry, raising doubts about whether it ever existed.
Cherry Labs
Cherry Labs bills itself as a blockchain-based distributed file storage platform. While it does have an open-source community and GitHub repository, it offers little in terms of original technology. Though the project seems to have legitimate venture capital involvement, it suffers from significant delays and limited utility. Its CHER token appears to be following the same downward trajectory as LYO.
Zenit
Zenit is promoted as a strategy and staking pool project, echoing many features found in the LyoPay ecosystem. Like its counterparts, the project offers little practical utility and maintains a roadmap that is far behind schedule, signalling chronic overpromising and underdelivery.
VAI Marketing
This is where the connections become unmistakably clear. VAI Marketing’s association with Protocol33 is primarily visible through its LinkedIn presence, where it repeats the same supposed patronage from the Private Office. It is evident that VAI Marketing produces nearly all promotional material for WEWE Global, LyoPay, LFi, and Zenit.
One of the most recognisable figures, Achouak Chabaane, who hosts LyoPay’s crypto news segments, worked for VAI Marketing—demonstrating how deeply marketing efforts for all these ventures intertwine under the Protocol33 network.
References to other companies, such as Seedling (a VC firm) and Subhosting (an IT infrastructure company in Kerala, India), also surface across Protocol33 whitepapers. Subhosting appears to be the provider for some of the IP addresses allegedly linked to WEWE Global’s “cloud minting machines.”
The Central Figure: Alessio Vinassa
At the centre of these interconnected companies stands Alessio Vinassa, whose documented involvement spans nearly every entity in the Protocol33 ecosystem. His history offers insight into the origins and motivations behind the scam.
Inti Gold Global
Vinassa co-founded Inti Gold Global, a Burkina Faso-based gold mining venture, alongside partner Davide Bongiovanni. Bongiovanni is linked to Dianesis Consulting Limited in Malta, where Vinassa and Roberto Stuppia are also listed as directors. The shared office address with another firm, Diaurum Gold, further connects these ventures to Dubai through associate Corrado Lantieri.
The Inti Gold website, tellingly, uses LyoTech Labs’ name servers—revealing crossover infrastructure between these supposedly unrelated businesses.
AMAAR Management Limited
Vinassa is also associated with AMAAR Management Limited, a UK-based financial services company that promoted an online payment solution as far back as 2019. Despite no actual product ever materialising, company filings show it as a million-pound enterprise with zero employees. Domain data connects AMAAR Management to LyoTech Labs, and again to Subhosting, reinforcing the tightly knit ecosystem.
Vinassa’s Role in WEWE Global
Within WEWE Global, Vinassa appears responsible for coordinating development efforts, including the promotion of LyoTech hardware. On multiple occasions, when questioned about technical details, WEWE’s public figures—such as Luiz Góes and Diego Endrizzi—defer responsibility to Vinassa. This pattern suggests he is not a peripheral participant but a critical architect of the scheme.
A referenced YouTube video further confirms his centrality, linking him directly to the design and execution of multiple Protocol33 ventures.
Conclusion: A Network Built to Deceive
The deeper one digs into WEWE Global’s origins, the clearer the picture becomes. The platform is not an isolated scam but part of a sprawling network of interconnected ventures, all funnelling credibility toward one another while producing nothing of real value. The false association with the Dubai Royal Family serves as a veneer of legitimacy, while marketing agencies, shell companies, and stale blockchain projects create the illusion of a thriving ecosystem.
At the centre sits Alessio Vinassa, whose involvement in numerous linked organisations positions him as a key architect of the WEWE Global scam. As the scheme collapses—as all Ponzi schemes inevitably do—it is essential that those responsible are held accountable. Naming and exposing the individuals and entities who support these operations is a critical step toward protecting future victims and enabling authorities to take meaningful action.
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